Today, consumers are far more demanding and unpredictable than they once were. While they want more quality and value for less money, time, and effort, their consumption needs and desires change depending on the occasion.
Consumer products companies face a range of challenges that they must successfully navigate in today’s global economy. New consumer needs are constantly emerging, as people demand that integrated product-service solutions be available anywhere, anytime. For this reason, retailers and consumer goods manufacturers must come up with new strategies to meet their consumers’ needs beyond traditional shopping occasions. To this end, new business models need to be taken into account that blur the line between manufacturer and retailer, as both must meet new consumer needs.
Evantage Global combines insightful analysis and creativity to address key industry questions such as strategies for growth and market entry; value enhancement in mature markets; and category management.
Evantage Global deals with issues as varied as the products in the sector. Our experience and commitment to clients whether they are hungry and ambitious new startups or established world leaders has guided our work on critical issues Such as:
- Corporate Strategy
- Customer Management
- Information Technology